3 KEYS TO SUCCESS
1. Following A Plan.
[ePw Worldwide/L2P Team]
Using Tools Provided And
2. Follow Up Or Die.
This is essential! If you don't? Write your
3. Relationship Building.
This is the final Key to ultimate success!
The Answer To Success??? People helping
people! People sticking with what works and teaching their people. It's about
creating a relationship with those in your group and working together. The
biggest kept secret in this business is no more than Relationship Building!
People are now able to
communicate with the world around them in a very non threatening style by
logging onto the Internet. They can get information, shop, chat, talk, even
video conference right from the privacy of their home. What is happening,
people are able to fulfill many of their needs by doing things within their
home just the same as they did by going to the mall or going over to a
friend's home or going to a local opportunity meeting or whatever. When you
add the fast- paced stressed out societal work force, you have more and more
people just staying at home during non-work time.
What this means to those who want to build a business is crucial. Building a
business equates to finding and identifying people who can be talk to about a
business opportunity. Therein lies the new twenty first century challenge. How
do you get past that privacy fence. How do you make it beyond that answering
machine or that caller ID. How do you get in touch and talk to those people
who used to be very assessable? The answer to that is relationship- building.
People still talk to people . . . that hasn't really changed, but they talk to
people they know or people they have had some kind of contact with. Even if
you get past that answering machine, there is a good chance they really don't
want to talk to you, but out of kindness they endure what you have to say . .
. and some people aren't even kind when intruded on via the phone.
So, the question becomes "how do you build relationships with people so they
want to talk to you or they, at least, will listen to you?" Let me give you
some steps to the art of relationship-building.
SHORT CUTTING THE PROCESS? I DON'T THINK
business based on relationship-building is essential. With the arrival of the
Internet and email and other technology many of us saw it as a way to
short-cut the business-building process. In other words, we saw the Internet
as a way to find new business partners and THEN build relationships. Actually,
we saw the Internet as a way to speed up the process, not intentionally
short-cut it . . but in the process, we really did short-cut the
relationship-building process because we left out essential elements of a
solid relationship plus it was not based on what solid relationships are
founded upon. The problem was the relationship was based on only a business
relationship and this kind of relationship is not strong enough to keep people
involved during the frustrating times of the initial business-building
process. This approach proved it was a "friend today" gone tomorrow type
STEPS FOR GENUINE RELATIONSHIP-BUILDING
Thanks to the Internet, it makes it possible
to identify and find others who we can adequately build a relationship with and,
in fact, we can do so much faster due to email, phone, fax, etc; however we
cannot short-cut the elements that make a relationship strong. Here are the
steps for genuine relationship-building:
- Seek out others who may
have similar interests, goals, visions, etc. as you. New relationships are a
result of a type of bonding that is based on similarities. People identify
with others who can relate to via similar interests and desires and
- Attract others to you
based on something of value you can provide them. What can you bring to the
relationship that is worth their wanting to have a relationship with you?
Often times we hear successful relationships are a result of a 50/50 give
and take. In actuality, it is a 60/40 where you are willing to give 60% to
the relationship. It's when each side is willing to do that for the right
reasons, a deep friendship/relationship is formed.
- Make yourself available
to others. Open yourself up to them. Tell them who you are . . . your own
story. Tell of your own successes . . failures . . .wants . .challenges,
etc. to make yourself human to others.
- Be genuine and honest as
you build your own credibility and trust with others. Notice I said
"genuine." If you try to develop a new relationship only as a strategy to
build your business, then it won't work. It will come across as plastic and
insincere. Consider other interests you may have as a way to initiate and
develop a new relationship.
- Share, share, share! If
you go into a relationship based on what YOU can get out of it, then the
relationship will be short-lived. What can you share with someone else that
gives you joy and makes you feel good about sharing with them? The real joy
of sharing is when you share with someone else strictly for the joy it
brings you in doing so because you want to share yourself with them. I can't
tell you the number of times I have shared with my competition resulting in
new life-long relationships, but I did so based on the joy of sharing, not
what I might get out of such business-wise.
INITIATING A POSSIBLE NEW RELATIONSHIP
What I am about to tell you
may be something that is completely foreign to you. Initiating a new
relationship has to do with your attitude. It has to come from within for a
reason that many people can't understand because the purpose is foreign to them.
If you have something of value that will benefit someone else, that is where you
start. By "something of value", I'm not talking about a new business
opportunity, but something that can be of benefit to a person based on their own
interests. In other words, you look for the opportunity to help someone in a way
in which you give and they receive. The best way to do this is to consider
something that you are an expert at. Everyone has at least one thing they are an
expert at, simply based on numerous experiences and and their own involvement in
such. Opportunities are there for you to share with others your expertise on
certain things because they may be where you were regarding that interest some
An example of
such is a person who is an expert at fishing. Perhaps he runs across others who
have an interest in fishing . . whether they are a beginner or they simply want
to learn more. Here is an opportunity to share an expertise with someone else
because of the joy of sharing. Because of similar interests, we have the making
of a possible new relationship. Because of an attitude and joy of wanting to
share, you look for opportunities to do so. There are several ways to do this.
You can accidently stumble across someone or you can have them stumble across
you or you can search for opportunities to share. An example of your searching
for such would be your subscribing to a newsgroup on fishing or your going to a
chat room to partake in a discussion on fishing, or you subscribe to a
newsletter on fishing and provide articles to the membership via this
newsletter. Another way of sharing with people is to have people come to you.
You could develop your own newsletter or ezine on "The Art of Successful
Fishing" in which you FREELY provide helpful hints and strategies for those who
subscribe. You will find that there will be those subscribers who you will
develop a very close relationship with based on dialogue you have with them via
email, chat, postal letters or/and phone.
going to mention something again because it is so important, it needs mentioning
over and over again. If you set up a strategy to share your expertise with
others ONLY as a strategy to develop new relationships so as you can go to
people to build your business, then it will not work. If you set up a strategy
for sharing because you want to share for sharing sake, then your reward will be
true relationships that you can go to with your business opportunity, but in a
way that won't damage your relationship with people.
formula for genuine relationship-building is: Joy of sharing + give, give, give
= New relationship!
WHEN SHOULD YOU SHARE YOUR OPPORTUNITY
So, when is it appropriate to share your business
opportunity with a new relationship you've formed? There are so many factors
involved, there cannot be a strict rule as to when. For me, it comes from
within. That is . . it comes when our relationship has developed to the point
that I really feel comfortable sharing because I feel I am providing something
that can be of benefit to the person based on what I know. If I feel like my
initiating such would hurt our relationship, then I know it is not yet time or
the person has convinced me in other ways that he/she would not be interested in
what I am doing. It's a "feel" kind of thing that you just have to learn.
marketing was created based on people sharing with people. It was based on a
person's believing in something and sharing such with someone they knew. In
other words, you didn't just send out information to people you didn't know. You
went to people who knew you. Successful networking is your going to a few people
you know and their going to a few people they know. When done correctly, it is a
process of working smarter rather than working harder. When we have genuine
relationships, we have what is called our "warm market" of people we can go to.
We should be building our warm market daily, but only for the right reason!
That above is the single most
important aspect of your home based business and more important when we are
working with the internet sponsoring people. Simple emails don't work as well as
a phone call. Call your people...get to know them, make them comfortable and
they will respond and you will develop a Leader right before your eyes. The rest
is sheer success.
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